Getting people to your website might seem like the first hurdle towards your success, but it isn’t. Truth is, it is a lot easier to get people to visit your site through paid media campaigns than it is to get them to stay there. If you don’t focus on conversion rate optimisation, however, then your paid media strategies will be for naught. To ensure your efforts are not wasted, hiring the services of a conversion rate optimisation agency to help guide you through what needs to be done can help improve your site to increase the percentage of site visitors into real customers.
Why Do You Need Conversion Rate Optimisation Services?
A high bounce rate occurs when users or bots visit your home page and then click away. These visitors will show up as spending 0:00 amount of time on your page, as Google Analytics can only determine time spent on your site once they have engaged with it more than once.
When you use our conversion optimisation services, we work with you to determine what your website is missing and how you can improve it. It is important to remember that there might be more to your lack of sales than just an ill-suited home-page. We won’t rest until your site is fully optimised and is seeing results. This, in turn, will provide you with a greater ROI on any future advertising or paid media campaigns.
What is Our Conversion Optimisation Process?
At Click Intelligence, we pride ourselves on our conversion rate optimisation service because we don’t cut corners. Our CRO process is extensive and includes a variety of strategies and checks so that we can provide the results you are looking for. This starts with:
1. A CRO Audit
Every conversion optimisation service must begin with an audit. Without one, you won’t know where your website is failing and, more importantly, how you can start to fix it.
2. User Testing
We use ongoing testing tools like split-testing and user analysis to identify key problems now, and in the future, for continued results.
3. UX Design
User Experience (UX) plays a critical role in both SEO and user conversion rates. That is why every conversion rate optimisation service will help you improve the design of your site, for algorithms and real people alike.
4. A/B Testing
A/B testing is done by comparing multiple versions of your website so that we can determine the best course of action for continued success and higher conversion rates.
5. Competitor Analysis
Knowing your competition is a great way to be better than your competition, which is why our conversion optimisation services also include competitor analysis.
Our goal is to help you better your website for lasting results. We want you to get the results you want and the greatest ROI on all future campaigns. We are ready and available to help your business succeed. All you need to do is get in touch with us or choose a package today.
Latest Client Results
Our white label conversion rate optimisation service is ideal for agencies as well as end users, contact us today to boost your or your client’s brand(s).
User experience plays a critical role in conversion rates, which is why another critical part of any CRO strategy is to improve the design of your site.
Our testing tools allow us to identify key problem areas that could be costing you.
Monitor Key Metrics
Construct Testing Plan
Split testing, A/B or multivariate testing
Analyse test results
Push live best converting landing pages
In October 2014 all 27 target keywords were outside the top 100 position in Google.co.uk.
In June 2017 the average keyword ranking for the 27 keywords was position 7.
In January 2016 the average keyword ranking for the 11 keywords was position 35.
In June 2017 the average keyword ranking for the 11 keywords was position 17.